Malta Guinness launches ‘you vs ...’ campaign

Elenu and Pencil were among other comedians on Malta Guinness’s campaign train that went to UBA Park at Apongbon market in Lagos to inspire people at market to take on their day and go about their activities with a can-do attitude.
Patoranking and Dammy Krane also gave the audience a lot of musical goodness.

The Marketing Manager Malta, Mr. Uche Onwudiwe, said the ‘You vs...’ campaign is a way of celebrating and inspiring Nigerians to keep up the can-do-spirit that enables them do more on a daily basis. We attempted to help relieve some of the challenges experienced in everyday life as was evidenced with the You vs. the Traffic earlier in the day; Traffic morning blues amongst other every day to day challenges.
According to Onwudiwe, “Malta Guinness has been energising Nigerians for 25 years with natural goodness as they take on life’s everyday challenges. Whether it is traffic, the commute or the 8-5, whatever challenges life throws up, Malta Guinness is there to give you the energy and vitality to deal with it.”
Imploring Nigerians to get on board ‘You...vs’ campaign, the Marketing and Innovation Director, Guinness Nigeria, Mr. Gavin Pike, said Nigerians exhibit energy every day in pursuit of their dreams and we know that sometimes, the daily grid of the traffic, the market or the office 8 to 5 can be tough, but that winning attitude helps Nigerians to get more out of their day.