According to the organisers, the show will generate employment by its approach of empowering the housemates with seed capital.
At a press briefing on the forthcoming event in Abuja last Tuesday, the national coordinator of the Nigeria Rebirth Project, Mr Isaac Balami, said the TV show is was second phase in the series of their initiatives, which is geared towards values and ethics reorientation and stimulation of national economic activities that will position Nigeria as the next super nation.
Balami noted that the ‘Labour Room’ is the first national development reality television show in Africa strategically designed by the Nigeria Rebirth Project to activate the true “super nation potentials” of Nigerians.
“Thoroughly selected Nigerian youths at home and in diaspora from different ethnicities, religious, political and social divides will be subjected to the confines of a ‘Ten Room Mansion’ in a secret location for 60 days.
“They will be confronted by the harsh realities of living with a stranger from a completely different background and work together to solve real life issues confronting Nigeria and Africa like unemployment, leadership, conflicts,” he added.
He pointed out that every housemate stands the risk of being evicted by the global TV audience if they cannot break through the limitations of the several differences other housemates bring to the House.
The last four housemates will emerge winners of the Labour Room Show and will be going home with $1 million (N200 million) seed capital for a local content driven company.
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